Things to Keep in Mind When Choosing Call Tracking Software
Before you choose a call tracking software to help you measure leads that are generated offline or on the web, it is important to consider some things so you can make the right selection. The following are some factors to consider when choosing a call tracking software.
Ease of integration of the call tracking software with other tools in your organization is an important factor to contemplate. Integration with other applications in your organization is crucial as it allows users to connects with several apps in the same interface. CRM integration will enable you to better understand the sales cycles for the leads. It should also integrate well with your web analytic tool to give you an idea of the caller’s browser history.
Evaluate the features of the cell phone tracking software and see if it has what your business needs. Some of the features to look out for when choosing your call tracking software include; keyword tracking, real time and historical reporting, intelligent call routing, tracking GPS location, track text messages and incoming calls restrictions. These features offer the best solution for tracking your leads as well as your employees. Another way to monitor the productivity of your employees is by choosing the feature of blocker for logging Facebook, Skype, and iMessage.
Choose a call tracking software provider that offers multiple numbers for a wide coverage. This will offer wide coverage for your call tracking and enable you to target our global market in your advertisements effectively. Therefore, check their number coverage and ensure that they provide you with numbers for your country of choice.
Any great phone tracking application will be easy to use as well as manage. You don’t want a software that will be difficult for your employees to learn to use as this can be expensive in the long run. If they have no knowledge of the software, consider choosing a service provider that will offer training for your company staff.
It is wise to find out if the call tracking software provider has their network to help in your tracking campaign. It is important to ensure that the network is run by the provider of your choice because network hosted by middlemen is likely to have a lot of issues. Also, ensure that they are able to customise the data to meet the unique requirements of your business.
Make sure that the provider you choose for your call tracking software is willing to track the sales conversion for your clients. This way, it will be easy for you to connect with your customers when they are making purchases for your products or services. As a result, you will attract new clients and improve the profitability and productivity of your business.